Industry Buzz

Avid's presence across the media production industries is so vast that filmmakers, broadcasters, recording engineers, game developers, effects artists, and other media professionals often wonder how they ever managed to get their work done in the days before Avid pioneered the concept of using a computer to digitally manipulate film, video, audio, and 3D animation. That spirit of innovation continues to this day, with increasingly powerful, integrated solutions that reflect Avid's dedication to quality, and its longstanding commitment to empowering the creativity behind the world's most widely recognized media. Learn what the top industry organizations and publications are saying about Avid.

Like a Surgeon: Operating with Avid’s Open-Standard Codec
Editors Guild Magazine (Patrick Ready)
Jan/Feb 2008

Best of ’07 – Counting Down 30 Tools for Indie Filmmakers
DV Magazine
February 2008

Videomaker 2007 Best Products of the Year
Videomaker
January 2008

Maximize Your Workflow with P2 Cards and Avid Xpress Pro HD
Studio Monthly (by Scott Gribble)
January 2008

Join Us: Delving into the Cult Experience in America
Indie Slate – Issue #51

Weta nets new HD workflow with Avid
Digital Media World Magazine

The Tarantino Interview
Asia Image Magazine
December 2007

Avid Codec Blurs Offline and Online Editing
Below the Line (Mary Ann Skweres)
December 2007

Editing a call to action"
Showreel (Scott Lehane)
November 2007

Both script and screen
Showreel (Darren Mostyn)
November 2007

Edit This! Beeing with Jerry"
Post Magazine (Ken McGorry)
November 2007

The Truth About Codecs
Post Magazine (Heath Firestone)
November 2007

Product Review: Media Composer 2.7.5 for OS X?”
Broadcast Newsroom
November 2007

Qantm College student wins Avid Asia-Pacific competition
Smoke & Mirrors
November 2007
Avid Marketing Bites Back
Below the Line
November 2007
NMIT Students Embrace High Definition
Content & Technology
November 2007

Out on Location Editing Into the Wild
Studio Daily
November 2007

Space-Time Continuum?”
The Hollywood Reporter
November 2007

Tape or Tapeless?”
Markee (Christine Bunish)
November 2007

The Cut of the Irish
Editors Guild Magazine (Rob Field)
November 2007

No Second Guesser
Editors Guild Magazine ( Rob Feld)
November 2007

Avid Talks Indie to New York’s Post Professionals
Editors Guild Magazine (Adam Wisniewski)
November 2007

30 Rock Gets Upgrade
TV Technology
November 2007

Designing an EFFICIENT NETWORK INFRASTRUCTURE
Broadcast Engineering
October 2007

UFC delivers the ULTIMATE HD experience
Broadcast Engineering
October 2007

Changes in video editing
Broadcast Engineering
October 2007
Newspaper video news stories emerge as competitive force on the Web
Broadcast Engineering
October 2007
Editing on Big Films Is Now Being Done On Small Computers
The Wall Street Journal Online
October 24, 2007

Editor Stuart Bass talks with Film & Video about use of ScriptSync on Pushing Daisies
Studio Daily
September 27, 2007

Leverage Your Final Cut Pro Skill Set and Apply It in an Avid Environment
Studio Monthly
September 1, 2007

Review: Avid Xpress Pro 5.6
Studio Daily
September 1, 2007
Editor Christopher Rouse discusses The Bourne Ultimatum in the August issue of Videography
Videography
August 15, 2007

"Edit This!" Chris Rouse Interview on The Bourne Ultimatum
Post Magazine
August 1, 2007

"Director's Chair" Interview with Paul Greengrass
Post Magazine
August 1, 2007

Why Avid is Better for the Online
Digital Cinema Report
August 2007

"Robot’s Rising" - Avid Transforms Michael Bay’s New Film
Editor’s Guild Magazine
July/August 2007

"Post Script: Accelerating Your Editing with ScriptSync"
Editor’s Guild Magazine
July/August 2007

"Production, Post, and Online Distribution for Hometown Baghdad: MiniDVs, Avid Xpress Pro, and YouTube Prove to be a Winning Combination"
Studio Monthly Magazine
July 30, 2007

"Breaking News...Disk at 11"
TV Technology
July 11, 2007

Outlander: Avid HD Workflow
Markee Magazine
July 2007

Avid Media Composer - 4 Diamonds from DV
DV Magazine
July 2007

Q&A: Transformers Editor Paul Rubell"
Post Magazine
July 2007

"Sporting a New Look"
TV Technology
June 27, 2007

Media Composer Adrenaline Powers Hot Fuzz
Videography
June 2007

"It's Always Sunny with Script-Based Editing"
Studio Monthly
May 2007

"First Look at Avid ScriptSync"
Studio Monthly
May 2007

"My Golden Rules" by Kevin Smith
Moviemaker Magazine
Spring 2007

Product Review: "Avid Media Composer v.2.7 on a MacBook Pro"
Post Magazine
May 2007

"Getting Inside the Criminal Mind: Editor Farrel Levy on Cutting Techniques for Psychological Crime Drama” 
Film & Video
May 2007

"Adventures in DIY Blu-ray Disc Authoring"
DV Magazine
May 2007

"SCAD students make ‘Avid’ interns"

The Chronicle
March 29, 2007

A Sober Workflow in 23.98 fps on Four Sheets to the Wind

Studio Daily
February 7, 2007

"Q&A: Delirious Editor Paul Zucker"

Post Magazine

February 1, 2007

"Tutorial: Warping Time with Avid Liquid Timewarp, Part Two"

Event DV

January 30, 2007

Avid Media Composer Software is a “Complete Home Run”

Studio Monthly Magazine

January 1, 2007

Cynthia Wisehart blogs from Sundance

Digital Content Producer

January 24, 2007

Avid vs. FCP Trim Tools

The editBlog

"3-D’ing John Malkovich: Bringing Life to Still Photos with Avid FX"

Editor's Guild Magazine

Joe Birne of Postworks talks about Sundance award-winning film Padre Nuestro workflow

Digital Content Producer

January 23, 2007